Summary

If your looking for a wow factor + flexibility, we recommend: Flow (most popular)

If looking for simplicity and cost savings, we recommend: RGBW (can be less expensive)

Flow (color style)  

• Color Production: Flow LEDs can produce any color
• Dynamic Capabilities: Flow LEDs use integrated circuits (IC) to produce 125+ complex flowing patterns and animations.
• White Light Quality: Flow LEDs create white by mixing RGB (red, green, and blue), which may not be as pure
• Cost: Flow LEDs are usually more expensive than RGBW LEDs
• Brightness: Our Flow LEDs offer high brightness levels due to advanced circuitry. They can produce vibrant, intense colors across the spectrum.

RGBW (color style)

• Color Production: RGBW LEDs can produce any color + have an additional white LED chip.
• Dynamic Capabilities: RGBW LEDs are best for static solid colors or simple color changes. However they do feature about 20+ flash, fade, and strobe modes.
• White Light Quality: RGBW LEDs have an additional white LED chip, which can produce a 100% pure white light color.
• Cost: RGBW LEDs are usually less expensive than Flow
• Brightness: provide excellent brightness, especially for white light, due to the dedicated white LED chip. They may have a slight edge in overall brightness over Flow LEDs.